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The Client-Ready Checklist

27 things that decide whether a stranger trusts your business online or clicks away.

It’s the same checklist we run on every client before we build anything. Takes about half an hour to work through, and you don’t need a developer for any of it.

What’s inside

  • The five-second test: what a stranger decides about you before reading a single word
  • The three things that have to be visible before anyone scrolls
  • Why “Contact us” is costing you calls, and what to put there instead
  • The Google Business Profile fields most businesses leave blank, and what it costs them
  • What your Instagram bio has to accomplish in 150 characters
  • Proof that works versus proof that reads as filler
  • The mobile checks nobody runs, and the two that matter most

Who it’s for

Anyone whose business is better than their website. Coaches, consultants, salons, restaurants, clinics, shops. The checklist doesn’t care what you sell, only whether a stranger can tell you’re worth their money in the first few seconds.

Where should we send it?

One email with the PDF attached. That’s the whole transaction.

No spam. Unsubscribe anytime. See our privacy policy.

We use your email to send the checklist and the occasional useful thing. We never sell it, and one click unsubscribes you for good.